The Economic Development and Tourism division is the Haldimand County marketing arm for both business and tourism activities.
Marketing
Business Attraction
Marketing to commercial, industrial, and manufacturing businesses, to encourage relocations and expansions.
Including:
- Exhibiting and participating in events to encourage Retention, Expansion and Relocation of businesses to Haldimand.
- Development of Community Profile information
- Developer & Industrial Requests for Information
Shop Local
Supporting Haldimand businesses through local marketing campaigns and programs.
Including:
- Online Marketplace – shopping portal to Haldimand businesses for online purchases
- Christmas Wish Book – promoting handmade and gift ideas for local shopping
- Real Taste of Haldimand – promoting local restaurants
Farmers Markets
Promoting Haldimand farmer’s markets, attracting residents and visitors to shop for locally grown foods.
Including:
- Farmers Market webpage – featuring hours and vendors
- Print advertising – The Sachem and Haldimand Press
- Social Media promotions – in-season campaigns, contests, and Christmas markets
Experience Development
Working with tourism businesses to create unique experiences that can be promoted as destinations.
Including:
- Ontario’s Southwest Experience Development
- Ontario’s Southwest Signature Experience Program
- One-on-one coaching with Haldimand experience development coach
Marketing Campaigns
Supporting Haldimand businesses through social media and print marketing campaigns.
Including:
- Paid Social Media ads, Print ads, and Guides targetting driveable day, weekend, and week-long trips to key tourism assets such as:
- Cycling / Trails
- Grand River and Lake Erie activities i.e. Boating, Fishing, Kayaking
- Culinary experiences
- Farm experiences and Farmers Markets
- Dedicated Tourism Website
Partners
Partnering to promote Haldimand to new audiences, through new channels and increasing reach.
Including:
- Ontario’s Southwest – photoshoots, visiting bloggers/vloggers and travel writers, advertising opportunities, and website content
- Destination Ontario – website and campaign content and tourism business partnership opportunities
- Partnering with Chambers and BIA’s to bring tourists to our towns and villages.